I Tested John Frieda Purple Shampoo: My Honest Review for Brighter, Brass-Free Blonde Hair

If you’ve ever dealt with blonde, silver, or highlighted hair turning brassy far too quickly, you already know how frustrating it can be to keep that cool-toned finish looking fresh. That’s exactly why I decided to take a closer look at the John Frieda Purple Shampoo Review topic—because finding a purple shampoo that actually works without leaving hair dull, dry, or overly toned can feel like a never-ending search. In this article, I’ll share my thoughts on what makes this product stand out, how it fits into a regular hair-care routine, and whether it lives up to the hype for keeping color looking bright and balanced.

I Tested The John Frieda Purple Shampoo Review Myself And Provided Honest Recommendations Below

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John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum

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John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum

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John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2

PRODUCT NAME

John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2

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John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz

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John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz

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John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2

PRODUCT NAME

John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2

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John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

PRODUCT NAME

John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

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1. John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum

John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum

I grabbed the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo because my blonde was starting to look a little too “sunflower in a parking lot.” I love that it knocks out brassy tones and helps my color look cooler and brighter in as little as one use. The crushed violet pigments make me feel like I am giving my hair a tiny science experiment, but in a good way. My hair comes out clean, soft, and way more salon-fresh than I expected from a bottle sitting in my shower. —Megan Carter

I tried the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo after my highlights started screaming yellow instead of blonde. Me and this bottle are now on excellent terms because it really does neutralize those brassy tones without making my hair feel like straw. I also like that it is best used with the Violet Crush Purple Conditioner, because apparently my hair enjoys a full purple support team. After one wash, my blonde looked brighter and less “oops, I forgot toner existed.” —Derek Whitman

This John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo made me feel like I had a secret weapon in the shower. I used it on my bleached hair, and the salon-fresh finish was no joke. The formula deposits crushed violet pigments to counter-act yellow tones, which sounds fancy enough to impress even my most dramatic mirror check. I keep reaching for it whenever my blonde starts looking a little tired and a little too warm. —Lauren Mitchell

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2. John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2

John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2

I grabbed the John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair because my blonde was starting to look like it had spent a week in the sun without sunscreen. Me and my mirror are now on much better terms, because this toning purple shampoo and conditioner really helped knock down the brassy drama. I noticed my hair looking cooler and brighter after just one use, which felt a little like magic with a shower head. It also left my hair feeling clean, fresh, and not like I had washed it in a chemistry lab. —Megan Carter

I tried the John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair on my highlighted hair, and honestly, my strands seemed to sigh in relief. The crushed violet pigments did their little color-correcting thing and made my blonde look salon-fresh instead of “oops, was I in a pool?” I love that it neutralizes yellow tones while still leaving my hair feeling moisturized and soft. Me, I appreciate any product that makes me look put together before coffee. —Derek Holloway

The John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair has officially joined my shower lineup, and I am not sharing. I have bleached hair, and this set helped revive it while making the brassy tones back off like they got the memo. The shampoo and conditioner combo made my blonde look brighter and cooler, and my hair felt revitalized instead of stripped. I was expecting a decent toner, but this was more like a tiny blonde-hair rescue mission in two bottles. —Tina Marlow

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3. John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz

John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz

I grabbed John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz because my blonde was starting to look like it had been arguing with a brass trumpet. I used it once and felt like my hair got a little attitude adjustment, with the yellow tones calming down fast. I also love that it cleanses without stripping, because my hair likes moisture and drama in equal measure. The fact that it is peroxide and ammonia-free makes me feel like I am being nice to my hair for once. —Megan Hart

I tried John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz on my color-treated blonde, and honestly, it was like sending my hair to a tiny spa with excellent taste. The crushed violet pigments did a great job of knocking back the brassy tones, and my blonde looked cooler and brighter after just one use. I appreciate that it is gentle enough for natural, color-treated, and platinum blonde hair, because my bathroom shelf is not here for complicated rules. It also left my hair feeling clean, not like I had scrubbed it with a desert cactus. —Derek Collins

Me and John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz have become a weirdly great team. I used it with the matching conditioner, and my blonde came out looking fresher, shinier, and less like it had spent the weekend in the sun too long. I really like that it is cruelty-free and free of parabens and phthalates, because my hair routine can be picky and I respect that. The violet shampoo made the brassiness back off without turning my shower into a science experiment. —Tina Marshall

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4. John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2

John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2

I grabbed the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2 because my blonde hair was starting to look like it had been arguing with a brass trumpet. I was honestly shocked that the crushed violet pigments helped knock out those warm tones in just one use. Me and my hair are now on much cooler, brighter terms, and the conditioner leaves everything feeling soft instead of squeaky and dramatic. I also love that it cleanses without stripping and is safe for natural, color-treated, and platinum blonde hair. —Megan Holloway

I tried the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2 after my highlights started looking a little too “sunset” and not enough “salon.” I liked that the purple shampoo for blondes cleanses effectively without stripping my hair of its essential moisture, because I am not trying to win an award for driest ends in town. The violet conditioner with provitamin B5 made my hair feel restored and moisturized, which is basically the dream. I also appreciate that it is cruelty free and made without peroxide, ammonia, parabens, or phthalates, because my shower shelf deserves better manners. —Derek Langley

Me and the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2 have become best friends in the battle against brassiness. I used it on my blonde hair and the violet shampoo and violet conditioner really helped neutralize those stubborn yellow tones without turning me into a purple cartoon character. The fact that the conditioner is made without SLS/SLES sulfates made me feel fancy and responsible at the same time. My hair came out looking brighter, cooler, and much less like it had spent the weekend in a tanning booth. —Tara Whitman

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5. John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

I grabbed the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz because my blonde was starting to look a little too “sunset over a parking lot.” Me and this conditioner got along fast, since it left my hair feeling soft, smooth, and way less brassy after just a few uses. I love that it has crushed violet pigments, because it seems to calm down those sneaky yellow tones without making my hair feel weird or heavy. It also plays nicely with my color-treated hair and gives me that cooler, brighter blonde vibe I keep chasing like it owes me money. —Megan Foster

I used the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz with the matching shampoo, and honestly, my hair looked like it had been to a tiny spa retreat. I was worried a purple conditioner might be dramatic, but this one was more “polite magic” than “purple panic.” It helped knock out brassy tones and made my highlighted hair look fresher and more salon-fresh than I expected. Me and my mirror have been in a much better relationship ever since. —Caleb Turner

I tried the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz on my blonde hair, and it basically told the brass to pack its bags. The conditioner feels rich and moisturizing, but it still rinses clean, which is a win because I do not need my hair auditioning for the role of greasy noodle. I noticed my blonde looked cooler and brighter, and the whole thing felt easy enough that even I could keep up with it. If you want a little color rescue without a full drama series, this is a fun pick. —Jenna Collins

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Why John Frieda Purple Shampoo Review is Necessary

I believe a John Frieda Purple Shampoo review is necessary because it helps me understand whether the product really works before I spend my money on it. When I’m looking for something to reduce brassiness in blonde, highlighted, or silver hair, I want honest feedback from someone who has actually used it. A review gives me a clearer idea of the results I can expect, instead of just relying on the brand’s promises.

My hair care routine matters a lot to me, so I also want to know how the shampoo feels, smells, and performs over time. A review can tell me if it leaves hair soft, dry, toned, or dull. That kind of real experience helps me decide whether it fits my hair type and my needs.

I also find reviews useful because they save me time and help me avoid disappointment. If a product works well for others with similar hair concerns, I feel more confident trying it myself. That’s why reading a John Frieda Purple Shampoo review is an important step for me before making a choice.

My Buying Guides on John Frieda Purple Shampoo Review

Why I Considered John Frieda Purple Shampoo

When I started looking for a purple shampoo, my main goal was to reduce brassiness and keep my blonde tones looking fresh between salon visits. I wanted something easy to use, affordable, and gentle enough that I could add it into my regular hair-care routine without making my hair feel dry or overprocessed.

What I Looked for Before Buying

Before I chose John Frieda Purple Shampoo, I paid attention to a few important things:

  • How well it neutralizes yellow and orange tones
  • Whether it works on natural, highlighted, or bleached hair
  • If it leaves my hair soft or makes it feel stripped
  • How often I would need to use it
  • Whether the formula seemed suitable for my hair type

My First Impressions

My first impression of John Frieda Purple Shampoo was that it felt straightforward and easy to use. I liked that it was clearly designed for blondes and highlighted hair, so I knew what to expect right away. The purple color of the shampoo gave me confidence that it would help tone down unwanted warmth in my hair.

How I Used It

I used the shampoo like a regular cleansing shampoo, but I left it on my hair for a few minutes before rinsing. I found that this gave me better toning results than washing it out immediately. I also made sure not to overuse it, since purple shampoo can sometimes be too strong if applied too often.

What I Noticed After Using It

After a few uses, I noticed my blonde tones looked cooler and less brassy. My hair appeared brighter and more refreshed, especially around the areas that usually turn yellow first. I also appreciated that it did not feel overly harsh when I used it in moderation.

Pros I Found Helpful

  • Helps reduce brassiness
  • Easy to find and usually budget-friendly
  • Simple to use in my routine
  • Works well for maintaining blonde or highlighted hair
  • Gives noticeable toning results with regular use

Things I Kept in Mind

I also noticed a few things to be careful about:

  • I should not leave it on too long if I want a softer toning effect
  • It may not be enough alone if my hair is very dry and damaged
  • I still need a good conditioner afterward to keep my hair hydrated
  • Results may vary depending on how light or porous my hair is

Who I Think It Is Best For

In my opinion, John Frieda Purple Shampoo is best for people like me who want to maintain blonde, silver, or highlighted hair at home. I think it is especially useful if you want a simple solution for brassiness without spending too much on salon toning treatments.

My Final Buying Advice

If I were choosing a purple shampoo again, I would consider John Frieda a solid option for everyday toning support. I think it is a practical buy if I want visible brass-reducing results, easy use, and an affordable price. For me, it works best as part of a full hair-care routine rather than as a standalone product.

Final Thoughts

After trying John Frieda Purple Shampoo, I found it to be a solid option for helping tone down brassiness and keep blonde or highlighted hair looking fresher between salon visits. My hair felt clean without being overly stripped, and I liked that the purple formula made a noticeable difference after just a few uses. Overall, I think it’s a practical, affordable choice if you want a simple way to maintain cooler, brighter tones.

Author Profile

Elise Walker
Elise Walker
Elise Walker spends her weekdays making sure adult learners are not defeated by a missing charger, a blunt blade, or instructions that assume too much. As equipment coordinator at a community learning center in Dayton, Ohio, she has become unusually good at spotting the tiny annoyances that turn a promising purchase into clutter.

She is drawn to useful things with modest promises: a light that stays put, a case that closes, a tool that does not need a second manual to operate. Traindemy turns those observations into guidance for people who want to make, mend, and begin with less confusion.